Microsoft will reveal the next Xbox on May 21
Posted by Andru Edwards Categories: Corporate News, Hardware, Microsoft, Xbox, Xbox 360, Xbox Live,
Microsoft has announced that it will reveal the next Xbox on May 21st at an event to take place at the Xbox campus in Redmond. Gamers have been patiently waiting for an announcement from Microsoft on the next Xbox (codenamed Durango,) especially after Sony announced the Playstation 4 at an event in February. The company says that the event will "mark the beginning of a new generation of games, TV, and entertainment." Aside from inviting select press to be on hand, the event will also be broadcast as it happens on Xbox LIVE for all to see. It'll also be broadcast on SPike TV for those who are in the US or Canada.
Don't expect all the info on the next Xbox to be revealed on the 21st, though. Microsoft says that they'll wait about three weeks before announcing the full line-up of games, which it'll do at E3. There's a lot riding on the next Xbox, which follows up the current generations most successful console, the Xbox 360.
Read More 
| Major Nelson
Gallery: Microsoft will reveal the next Xbox on May 21
Advertisement
The shared anniversary of Playstation and Dreamcast
Posted by John Kilhefner Categories: Culture, SEGA, Sony,
September 9th marks the anniversaries of two systems that found their place nestled in the bosoms of video game culture in their own different ways. The PlayStation solidified itself as the first console to reach 100 million units sold (the PS2 has since surpassed this), while the Dreamcast remains a cult favorite among gamers. Both consoles helped to revolutionize the way that video games are played today, and we owe them a bit of gratitude on their American birthdays.
Click to continue reading The shared anniversary of Playstation and Dreamcast
Read More | Sega Forums
Gallery: The shared anniversary of Playstation and Dreamcast
Nintendo Launches DSi
Posted by Sheila Franklin Categories: Nintendo, Nintendo DS, Portable/Mobile,
Nintendo finally debuted its DSi yesterday and it will arrive in Europe this Friday. The 3rd generation game dual screen system has already sold over 2 million units since it was launched in Japan last November. Not only can you play games, there are two cameras, a microphone and tools that help create and share content. The DSi costs $169.99 while the DS Lite will continue to be available for $129.99. Their site offers games, including freebies if you buy the portable game system online, a club, newsletter and more.
Read More | Nintendo via Reuters
Gallery: Nintendo Launches DSi
WOW: Wrath of the Lich King Midnight Release
Posted by Sheila Franklin Categories: Internet, MMORPG, Trailers,
Get ready, hard core WOW players. The new Wrath of the Lich King expansion will be officially available in stores tomorrow, but midnight madness has set in. Copies will go for $39.99 for PC or Mac one second after midnight. There are also official launch events in NY, SF, Austin and Anaheim where you can enter a contest to win a Blizzard Entertainment signed copy. A Collector’s Edition will be available as well. Get moving. You only have a few hours left to partake in the gaming merriment.
Read More | Digital Tech News
Gallery: WOW: Wrath of the Lich King Midnight Release
Call of Duty 4 Beta Ends September 30th
Posted by Paul Hamilton Categories: Activision, First Person Shooters, PC, PlayStation 3, Release Dates, Xbox 360,
Robert “402” Bowling from Infinity Ward has posted about some upcoming changes to the Call of Duty 4 beta on his blog. The most significant announcement is the closing of the beta on September 30th, but he also revealed that two days prior the level cap, which has been at 16 for a couple of weeks after being lifted from the initial cap of 11, will go up to 25. That gives beta testers only two days to jump from 16 to 25 before the beta closes down in anticipation of the game’s release November 5th.
Part of the post hinted that CoD4 had gone gold, but Bowling refused to come right out and say it, saving the announcement for more official channels. He did say that Infinity Ward had received congratulations from the Sony of America and the Xbox 360 certification team, which leaves little room for doubt that the game is in the final stages before shipping.
The beta has been an excellent marketing tool for Infinity Ward since the strength of the game is quite evident from the limited, multiplayer-only test version. Even though the game is likely gold, the beta continues for developers to continue gathering data for the inevitable title upgrades and expansion packs. The raising of the level cap so close to the end of the beta is, speculatively, due to the launch of a certain multiplayer juggernaut a few days prior.
Read More | Fourzerotwo's Blog
Gallery: Call of Duty 4 Beta Ends September 30th
Xbox Live Free For Three Days During Halo Launch
Posted by Paul Hamilton Categories: Xbox 360, Xbox Live,
In the midst of all the hype about the Halo 3 launch, one thing that is often overlooked is that not everyone who has a 360 is necessarily equipped to play the game in its entirety. Whether you’re staunchly against paying for an online service like Xbox Live or you just can’t afford it, for a few days at least it won’t matter.
Best Buy is sponsoring a three-day free-for-all granting all Xbox 360 users access to the Gold Service starting on September 25th and ending on the 27th. That means that Silver members get to experience Halo’s online multiplayer without charge for at least a handful of days after they pick up their copy of the game. Even if you’re not into the whole Halo thing, that doesn’t exclude you from taking advantage: Best Buy’s “the first hit is free” style promotion extends to all parts of the service so those without full access to Live could use the time to play some Gears of War online, check out the Call of Duty 4 beta (if it’s still up and running) or just use the time to play some free Uno.
Read More | Bungie.net
Gallery: Xbox Live Free For Three Days During Halo Launch
Inside Halo 3’s $10 Million Marketing Push
Posted by Paul Hamilton Categories: Corporate News, First Person Shooters, Release Dates, Xbox 360,
Microsoft has known how important Halo 3 will be to their success this generation since before they even announced the Xbox 360. Halo 2 sold $125 million on the first day, but then the original Xbox was just struggling for recognition in the wake of the PS2 juggernaut. Now the 360 holds a tenuous lead in installed base and isn’t selling the way Microsoft may have hoped. If it’s possible Halo 3 may have become even more important to Microsoft’s strategy than they originally hoped. Fortunately, they’ve been planning ahead.
In an article released today on Brand Week, the calculated ten-month marketing efforts behind Bungie‘s trilogy finale is dissected starting from the Starry Nights TV spot launched last November through the public beta this spring/early summer. They talk about the Project Iris viral campaign and the efforts they’ve gone to secure strategic branding partners. This has included the Mountain Dew Game Fuel limited edition soft drink that comes plastered with Halo 3 imagery plus a total of $5 million from Pontiac to help push the launch of the game on September 25.
And they aren’t done yet. Microsoft will begin the full blitz with the new Believe campaign that will lead up to the launch taking place at midnight in over 10,000 stores to give Halo fans a chance to grab the game as soon as possible. It’s an interesting read about the science behind building a monster.
Read More | Brand Week via Kotaku
Gallery: Inside Halo 3’s $10 Million Marketing Push
Nearly 800,000 PS3s Sold In Europe
Posted by Christopher Sasaki Categories: Corporate News, Hardware, PlayStation 3,
According to a report by the Financial Times, Sony CEO Howard Stringer said that Sony was nearing 800,000 PlayStation 3 consoles sold in Europe. With 600,000 of those sales reportedly coming in the first two days of launch, this would seem to indicate a healthy 200,000 units being moved in the three weeks following. One assumes that this is the sell through number, since Sony had previously indicated that 1 million consoles would ship for launch. The numbers are interesting from a couple of perspectives – first, that there would seem to be more people than expected willing to pay the hefty exchange rate adjusted price of the PlayStation 3. The second interesting thing is that European sales are quickly closing in on the Japanese sales numbers. While Japan has taken months to reach nearly 900,000 units sold, Europe is nearly at that point only a month after launch.
Read More | Financial Times
Gallery: Nearly 800,000 PS3s Sold In Europe
Playstation 3 Sells 165K in UK
Posted by Christopher Sasaki Categories: Culture, PlayStation 3,
Despite reports of low turnouts at midnight launch events for the PlayStation 3 in Europe, Sony managed to break records for console sales during its opening weekend, moving over 165,000 units in the UK. ChartTrack in the UK believes that this sells through approximately 75% of the initial launch allocation for the UK, and surpasses all other console launches in the territory, including the Wii and the Xbox 360. Gamasutra also reports on UK software sales for the opening weekend, with Resistance: Fall of Man and Motorstorm taking spots one and two in the top ten. Of course, launch weekends are generally for the hard core; generally the first couple of million consoles sold are the easiest. Time will tell how Sony’s console does as its purchasing demographic shifts.
Read More | Gamasutra
Gallery: Playstation 3 Sells 165K in UK
Sony UK Sales Head Resigns Ahead Of PS3 Launch
Posted by Christopher Sasaki Categories: Corporate News, PlayStation 3,
GamesIndustry.biz is reporting that Sony Computer Entertainment UK head of sales Kevin Jowett has left Sony for unannounced reasons. SCE UK stated that Jowett had left the company to “pursue new opportunities outside of the industry.” Jowett’s departure is interesting in that it comes mere weeks before Sony’s European launch of the Playstation 3; the effect of his departure will likely be unknown until after the launch happens. Given that the sales roadmap has likely been set for quite a while now, it is unlikely that any major changes will happen, but it sounds like Jowett worked closely with a number of Sony’s retail partners and a change in that relationship could potentially have a huge impact.
Read More | GamesIndustry
Gallery: Sony UK Sales Head Resigns Ahead Of PS3 Launch
Recent Galleries
Playfeed Categories
Playfeed Shows
Advertisement
© Gear Live Media, LLC. 2007 – User-posted content, unless source is quoted, is licensed under a Creative Commons Public Domain License. Gear Live graphics, logos, designs, page headers, button icons, videos, articles, blogs, forums, scripts and other service names are the trademarks of Gear Live Inc.