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Wednesday May 2, 2007 4:20 pm

EA Canada Media Open House Press Conference

Welcomed to EA Canada, the largest interactive studio in the world. NBA Street doing very well, and we will be focusing in the next wave of games. There are three studios in Canada - EA Canada, EA Black Box, and EA Montreal. EA is focusing on new IP and game concepts. We are shown an image of the campus, which is fairly huge, including a small soccer field. Over 2,000 employees and 400,000 square feet.

EA Canada sold 1 billion worth of software. Each of the three studios has some new, original titles. Black Box has a title called Skate, which will be their Tony Hawk killer. EA Montreal has a game called Boogie hitting the Nintendo Wii. EA Playground (working title) is coming from EA Canada.

We watch a demo reel of new titles. Homecourt, NHL ‘07, NBA Live 07, SSX Blur, UEFA CHampions League, Skate, Army of Two, Need for Speed Carbon are shown. Quite a few of these titles are already available.

Talks about Vancouver Game Summit, bringing awareness to style and talent in the city. President of worldwide studios hits stage. Reiterates that EA Canada is the number one interactive studio in the world, and gives us the low down on why Vancouver is a fantastic place to live and do business. They have announced support for academic institutions by starting new media programs at Great Northern Way, EA pledged a $1,000,000 grant to the Masters of Digital Media. The program starts in September 2007.

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